Increasing Accessibility Awareness in Your Organization
There is a growing awareness of how important it is to get Accessibility right. But how do you convey the importance of accessibility to others who aren’t familiar with the disability community – especially executives and other business leaders?
When communicated successfully, you can move the needle on accessibility awareness at your organization. The result is usually a better experience for all your consumers whether or not they have a disability.
During this program we will explore how accessibility at Fidelity Investments evolved from a simple compliance requirement to an opportunity to demonstrate customer obsession. We will explore what worked and what didn’t work. How did business leaders and executives respond if they had never had a conversation about disability inclusion or accessibility in the context of company strategy and customer obsession. We will cover the key points to help you reveal how deep this opportunity is in language that they understand.
If this program is successful you will leave with a menu of tactics that will help elevate the accessibility conversation in your organization too, potentially resulting in more support for accessibility from all levels of leadership.
Hale Pulsifer, VP Accessibility at Fidelity Investments
Hale Pulsifer works in the Office of Customer Accessibility at Fidelity Investments. Fidelity is a leading provider of investment management, retirement planning, portfolio guidance, brokerage, benefits outsourcing and other financial products and services to more than 20 million individuals, institutions and financial intermediaries. In this role, Mr. Pulsifer works to optimize customer interactions for people with disabilities by ensuring that accessibility is a design principal in everything we do at Fidelity. In addition, Mr. Pulsifer is the former national co-chair of the Fidelity Enable Employee Resource Group for associates impacted by disabilities. Prior to leading the Office of Customer Accessibility, Mr. Pulsifer served in multiple finance and strategy roles at Fidelity for over 15 years. Mr. Pulsifer earned his Master of Business Administration from the F.W. Olin Graduate School of Business at Babson College and earned his Bachelor of Science in International Relations and Development from Brown University.
Thanks to our host this month!
PixelMEDIA helps lifestyle brands launch, manage, and grow their eCommerce business specializing in footwear, fashion, sporting goods, and speciality food brands. Learn more: http://www.pixelmedia.com/
Thanks to our food and beverage sponsor!
Market Street Talent is a specialized staffing and consulting firm focused on staffing solutions for Information Technology positions. From our offices on the Seacoast of New Hampshire, we service companies across a wide range of industries from Greater Boston to Greater Portland and beyond. Learn more: https://marketstreettalent.com/
6:00–6:30 Networking and refreshments